Vashi-Jewelry-Flagship-Retail-Store-Design-Coven-Garden-London-1-Entry-Staircase

Vashi

Retail

Partnering with Vashi on their London flagship and global retail format, we designed an experience that brought the brand’s core idea to life: something made is more meaningful than something bought.

mythology-Vashi-Jewelry-Flagship-Retail-Store-Design-Coven-Garden-London-10-Staircase-Windows
mythology-Vashi-Jewelry-Flagship-Retail-Store-Design-Coven-Garden-London-2-Workshops
mythology-Vashi-Jewelry-Flagship-Retail-Store-Design-Coven-Garden-London-11-Showroom-Engagement-Rings
mythology-Vashi-Jewelry-Flagship-Retail-Store-Design-Coven-Garden-London-12-Craftsmen-Workstations
mythology-Vashi-Jewelry-Flagship-Retail-Store-Design-Coven-Garden-London-3-Work-Rooms
mythology-Vashi-Jewelry-Flagship-Retail-Store-Design-Coven-Garden-London-4-Lounge
mythology-Vashi-Jewelry-Flagship-Retail-Store-Design-Coven-Garden-London-5-Waiting-Room
mythology-Vashi-Jewelry-Flagship-Retail-Store-Design-Coven-Garden-London-6-Office
mythology-Vashi-Jewelry-Flagship-Retail-Store-Design-Coven-Garden-London-7-Exterior-Facade
mythology-Vashi-Jewelry-Flagship-Retail-Store-Design-Coven-Garden-London-9-Packaging

About

Mythology is an independent creative company based in Downtown NYC founded and led by Anthony Sperduti, and partners Audrey Attal, Ted Galperin, and Fernando Music.

Our small-ish multidisciplinary team of writers, designers, art directors, strategists and architects, does big work across branding, advertising and retail design.

We are creative instigators, in the business of making legacies for new brands and big brands who are ready to challenge, stand out and leave a mark.

We surface our clients’ beliefs and their most meaningful place in the world. Our work expressing that meaning through truly different strategy and creative is behind the brands that lead their categories today.